featured posts
Ten Essential Elements of an Effective Website Design
An effective website is more than just a pretty website. These ten things will ensure you keep your site visitors engaged.
The Power of Consistent Branding in Website Design
Four reasons why it’s crucial that your website reflect your brand’s messaging and visuals on every page.
Three Signs It's Time to Update Your Branding
Branding plays a crucial role in attracting the right customers and maintaining a competitive edge. However, there comes a time when even the most successful brands need a refresh.
Understanding the Different File Types in a Brand Design Package
EPS, JPG, SVG, oh my! Each file format in your brand package serves a unique purpose, so we’re breaking down the differences and how you should use each one.
A Guide to Different Types of Logos in Brand Design
Primary logo, secondary logo, submark…what they all mean and how they should be used.
Converting Social Media Followers into Customers
Here are five ways you can channel the power of social media to lead your audience straight to your website and convert them into loyal clientele.
Crushing the SEO Game: 5 Ways to Skyrocket Your Google Ranking
These SEO strategies will send your website climbing to the tops of search engine results pages.
Designing a Luxury Brand for Small Business Owners
Building an upscale or luxury company comes with its own set of challenges and considerations. From typography and brand design to photography and brand voice, we'll explore the top five most important things to remember when designing a luxury brand.
Why Brand Photography is Non-Negotiable
We live in an increasingly visual world, and having photography that is a reflection of your brand’s messaging, aesthetics and quality needs to be second on your to-do list after brand design.
Everything You Need to Prepare for a Brand Photoshoot
In an era dominated by visual content, brand photography plays a pivotal role in capturing the attention and hearts of your target audience. These tips will guide you through the process of preparing for a brand photoshoot that will captivate your audience and elevate your brand.
Back to Basics: What is Branding?
“Branding” is a buzzword that gets thrown around a lot lately, but what does it really mean? We’re going back to the basics to figure out what branding is and how to build the perfect brand for you.