THE CLIENT

Antique Brick & Block has been a Little Rock go-to for outdoor stone, pavers, and hardscaping since 1979. Wanting to diversify their services, they created Antique Brick Outdoors in 2006, a sister company that offered furniture and accessories for outdoor living. But as time went on, it became more and more difficult to separate Antique Brick Outdoors’ upscale designer brand from Antique Brick & Block’s contractor-focused history. The solution: a full rebrand for Antique Brick Outdoors, including a new name and new location. Calling on the company’s historic location on East 9th Street, Antique Brick Outdoors became Ninth & Co., and they needed the works for their new retail shop at the Promenade at Chenal. The new brand uses a limited color palette and timeless, sophisticated design elements to convey the luxury products and services they offer.